BPS Branding

Branding | Packaging | Logo Design | Brand therapy | Art Direction | Content Creation | 
Social Media Design | Graphic Design |

Did a brand identity revamp for Bombay Psychiatric Society, balancing medical authority with warmth and accessibility.

Who

The Bombay Psychiatric Society is a distinguished collective of mental health professionals committed to advancing psychiatric care, education, and awareness across communities. With a legacy of collaboration, compassion, and clinical excellence, the Society serves as a central hub for mental health advocacy.

Why

We combined clinical cues with warm, modern visuals to balance credibility and care. The palette and symbols reflect psychiatry’s science and humanity—making the identity both professional and approachable.

Our Impact

Increased community traction

Enhanced professional credibility

Unified brand presence

Overview

This identity was built through deep exploration of the Society’s mission and the role design plays in mental health. We created a system that extends across stationery, digital interfaces, merchandise, and community assets—reinforcing trust, care, and clarity at every touchpoint.